matchmaking standard

Whenever I ask women of the same age as me how they met their new boyfriend they say: “On the internet of course. That is the only way to meet someone these days.” Matchmaking through internet is not an alternative any more, it’s the standard.

we’re all doomed!

It is time to take your money out of the bank. The financial crisis will get you, or at least affect you, one way or the other. And we´re all going down. The other day I was at the library sharing a small study room with two strangers, an elderly lady and a middle-aged man. … Continued

a note to the ethnical marketing lady

I am cynical towards ethnical marketing. There is something with that concept that´s just not right. I mean, its sounds right but it´s not – or is it? It´s like when Kanye West sings “You could be my black Kate Moss tonight.” When I first heard it I thought, go Kanye! But when I gave … Continued

what is to become of the Swedish problem child?

Did you know that Sweden is one of Europe’s most segregated, marginalized and enclaved countries? The public opinion usually talks about the financial weaker suburbs as the Swedish problem child (yes in singular – that is förorten). You seldom hear anything positive about these housing areas unless it’s from some dedicated inhabitant that know the … Continued

is it possible to change the values of a culture?

Yesterday I held a lecture at Etablera, a company committed to inspire and support new entrepreneurs in the province of Gästrikland, Sweden. (Doing constant fieldwork gives good hints about future scenarios.) Entrepreneurship is a tricky question in Sweden since it is commonly associated with pessimistic assumptions like: an enormous amount of work, complex systems of … Continued